Launi Skinner

Chief Executive Officer

Launi Skinner is chief executive officer of First West Credit Union, one of Canada’s leading credit unions with $10 billion in assets, 250,000 members and more than 1,700 employees. Launi leads the vision and strategic direction for First West while ensuring the organization’s locally-led brand network—Envision Financial, Valley First, Enderby & District Financial and Island Savings—remains committed to simplifying lives and helping members and communities thrive.

Launi has more than 25 years of managing large and complex businesses in both the U.S. and Canada. Before her current position with First West, Launi spent 15 years with Starbucks where her last role as president gave her oversight of 11,300 stores, management of revenues in excess of $7 billion and leadership of a geographically dispersed management team overseeing 130,000 employees. She also had responsibility for U.S. store development, annually managing $400 million in new store builds, $300 million in renovations and global store design.

Launi has been recognized for her leadership and business acumen numerous times throughout her career. She has been named one of “Four Women to Watch” in Fortune Magazine's 50 Most Powerful Women feature, awarded an honorary doctorate by the British Columbia Institute of Technology and named as one of Canada’s Most Powerful Women four times culminating in a Woman’s Executive Network hall of fame entry. Launi was also named one of BC Business’ 2019 Most Influential Women in Finance. Additionally, she received the 2011 Stevie Award for Best Canadian Executive and was named one of Business in Vancouver’s Most Influential Women in Business for 2012.

Launi holds a diploma in business from Okanagan College, received her CGA designation and completed the ICD program. She is currently a board member for Central 1 Credit Union, Rocky Mountaineer and the chair of Science World. In the community she serves as a community leader for the Minerva Foundation for B.C. Women as well as past event chair for the Vancouver YWCA Women of Distinction Awards.

Featured Posts

August 18, 2015

According to First West Credit Union CEO Launi Skinner, true leadership is not showcased by how many awards and accolades you have but is defined by the success of the people on your team.

While Skinner is no stranger to accolades — during her 20 year career, which includes her tenure as President of Starbucks and Chief Operating Officer of 1-800-Got-Junk, she’s received a honourary doctorate by BCIT, was appointed to the Woman’s Executive Network Hall of Fame in...